Quality Copywriting Services

Sell Your Story with Effective Marketing Copywriting

  • Arm your business with engaging storyline
  • Create eye-catching newsletter and attractive content for your readers to follow
  • Enjoy researched, proofread and analysed content that makes works well for both SEO and marketing
Website Copywriting

Improve Your Brand With Premium Content

Statistics have shown and proven that a customer experience with a brand is build upon trust as a foundation. One way to earn the trust of your customer is through content.  Having quality content placed on your website is an effective way to earn your customer’s trust and win their hearts.

Engaging content not only shows that you care about sharing your knowledge with your customers, but it also goes to show that your company knows what they are doing. You are seen as more knowledgeable of your industry, and by extension, your customers’ needs and wants.

In the context of decision making by customers, ‘trust’ isn’t just about trust the brand, but also about understanding the brand.

Build Your Own Quality Blog with Our Team Of Copywriters

Copywriting can improve your website’s authority and trustworthiness, among the public’s eye. Clever placement of words, choice of keywords and strategic marketing campaigns can help you push your brand to multiple prospects. However, to push your brand, you need to connect with your audience.

Connecting with your audience through your stories is one method of achieving that. Engage your customers by sharing more about your brand and products/services. What is your product vision? What is your brand’s motto? What does your brand mean to you, and what should it mean to your customer base?

We spend hundreds of hours research and studying our clients' industry. We help to put your brand’s messages into words. We help businesses communicate with their clients and prospects effectively, through content such as blog articles or website landing pages.

Rank 1st Page For Hundreds Of Words With Effective SEO Copywriting

Our team of experienced SEO specialists aim to help you achieve that coveted top spot in Google. Through keyword research, strategic analysis, competitor monitoring and regular audits, we produce a strategy to help you and your website achieve long-term growth.

SEO has the potential to attract your ideal demographic to give you better quality leads. Through active communication with our clients, we establish KPIs and goals to achieve in the fastest time possible. We clean through you and your competitor’s websites with a fine-tooth comb.

The days of simply paying for ads and attracting leads through paid ads are over. You need multiple digital marketing channels to grow your business, and we are here to help you build them, bit by bit.

Get More Traffic, Brand Presences, and more Revenue!

For any business in the 2020s, being on the first page of Google’s search engine results page is a valuable position. Only 25% of internet users ever bothered with the second page of Google. This means that a higher ranking position on search engine is directly co-related to your company’s revenue and sales. Having a higher rank, gives you more leads in terms of quality and quantity.

As we work more closely with our clients, we seek to understand their business stage and goals as much as we can. This not only prepares us for planning future campaigns, it also allows us to devote resources in the best possible way. Knowing what our clients need for their business ventures allow us to serve them better.

Statistics

60%

60% of marketers create at least one piece of content each day. (Source: eMarketer)

57%

57% of marketers reported custom content was their top marketing funnel. (Source: Altimeter)

4X

Blogs will receive 4 times more indexed pages on Google than sites without blog content, meaning they are 4 times more likely to be searched on Google.

4X

39% of marketing budget is spent on content marketing by the most effective B2B marketers. (Source: TopRankBlog)

Our Copywriting Services

Advertisement Copywriting

We understand how important advertisements can be. A poorly written advertisement would lead to a high opportunity cost.

Poorly written ads have poor response rates. Even on a pay-per-click payment model, you might run through your budget quickly.

To maximise your resources, each penny spent has to go a long way. To ensure that the advertising budget can achieve the best results, we help our clients angle their approach for advertising purposes, while retaining the brand’s message and product description.

Sales Copywriting

Every industry and business needs sales and marketing. However, each industry requires a different type of approach.

Our experience across different industries with our vast clientele comes into play here, as we can help you save time by skipping what has not worked previously, based on our research and experience.

Coupled with the fact that our copywriting team will always have your sales and business goals at heart, our writing style has sales concepts and passive selling tactics embedded within them. This ensures that words aren’t just letters on a screen but are messages that are effectively communicated across to your readers, to persuade them into a purchase.

Landing Page Copywriting

Landing pages are important. They are the final touchpoint and the decision-maker for your customers. With a good landing page, you will be able to tip them off the fence and onto the side that makes them keener on purchasing.

Having a properly written landing page will boost your conversion rates, and the key to an effective landing page, lies in the art of copywriting. We try to understand your business goals and target audience’s characteristics to create a landing page that is both informative and effective.

Web Content Copywriting

As included in our website development and website optimisation services, we provide web content copywriting services to optimise your website for users.

We help structure and word your website so that no customers will get digitally lost on it. Not only will it help with your SEO metrics, it also benefits your website’s organic customer experience.

Our website copywriting services include creating services, products, portfolio and testimonial pages for our clients, understanding and describing the services and products provided by the company. Apart from noting down the areas that can be explored for marketing, this process of copywriting also allows us to understand our clients and their business better, putting us in a better position to help with their marketing needs.

Blog Copywriting

Need a blog but do not know how to start? Have content ideas but do not have the time to write? Have information to share but no writers to engage? Leave it to us. We have a team ready for your content creation and content marketing needs.

Having a blog is a common way for businesses to attract recurring traffic to their website. Readers would want to return to read the latest article and information related to the brand and its services/product.

The key of having a blog is to consistently create new content. However, content is costly in terms of time. Time is required for research, writing, proofreading and publishing.

We understand that your time can be better spent on running on your company, while we are tasked with the responsibility of delivering an engaging and informative piece of content that you will be happy with.

SEO Copywriting

If you find yourself with a website but no visitors, or an attractive blog topic but no readers, then it is likely that you need help with SEO.

Our copywriting team’s copywriting work has embedded SEO-friendly practices, to not only provide you with user-friendly content, but also search engine friendly content. This makes it easier for your content to be searched, seen and read. Our content and keywords is also selected through competitor’s analysis, to ensure that the keywords you are trying to rank for has a good balance of healthy traffic and competitiveness.

Social Media Copywriting

Writing for social media is unlike writing for blogs or websites. The attention span on social media is a window that is measured in mere seconds. However, with our experience in the field of copywriting and social media marketing, we will be able to capture your viewer’s click and attention through headlines and captions.

Be it for your social media description, your giveaway campaign or partnership, our team will work closely with you and your team on this matter to create a social media copy that is in your best interest.

Ecommerce Copywriting

Leave it to us to create a persuasive copy of your product description for your ecommerce store. When it comes to selling, persuasion is everything. You need to be able to bring out the best of your products, and put them into words.

Ecommerce copywriting may be a daunting task for the inexperienced. However, with our team of expert copywriters, we will be able to help you boost your product sales through marketing and organic means.

Email Newsletter Copywriting

We write multiple email copies that aim to provide you with the best opening rate and click-through rate. Combined with our email marketing service, we are determined to create a sales funnel for you to build up your brand awareness and capture a larger portion of your market share.

Creative Copywriting

Not all copywriting has to be solely in words. We understand that some clients, in niche industries, would prefer infographics and pictures. Not only do we provide photography and videography services for any clients that need such resources, we can also create brochures and posters that can tell a visual story to your audience members.

Strike an impression with your readers and make them understand you better. Connection starts with a story, and we are here to help you tell it.

Research Copywriting

We don’t claim to be experts in every field. However, when it comes to content creation and content marketing, we do our due diligence in researching. We do extensive research on your competitors, your industry and your keyword strategy and page rankings.

This detailed level of research also extends to the content that we write from you. The content is not only vetted by you, but also by our own editorial team. All of this is to ensure that you have the best possible content copy for your website.

Technical Copywriting

Technical copywriters insert a sense of simplicity and detailed knowledge into their writing. Their goal is to create a piece of summarised information so that the most complicated and technical systems can be simplified into digestible terms for readers.

Technical copywriters excel in explaining products that may others be filled with jargon and industry-specific slang. They can be helpful for any business owners looking to have the benefits and competitive advantages of their product/services highlighted to their customer, while not wanting to overwhelm them with knowledge.

PR Copywriting

If you are looking to create a meaningful piece of content and deliver a message that tells a story of your brand, or company or its founder, PR copywriting is the one you are looking for.

PR marketing aims to encourage your customers and neighbouring journalists to think and speak more positively of your business.

This may include your most recent community involvement project, your latest charity drive, or simply tell the public more about your brand. PR copywriting has the dual benefit of improving your business reputation while raising your company’s brand awareness.

FAQ
What kind of copywriting service does my business need?

Each business needs a unique set of copywriting services, depending on the stage of development the company is in. Websites, brochures, landing pages, emails, direct mails and blogs can all benefit from copywriting services.

We aim to meet our customer’s needs to the best of our ability and we have a huge range of copywriting services to complement your needs. Contact us for a custom quote or to find out more.

What exactly does a copywriter do?

A copywriter’s job is to reword and rephrase, or write an entire draft from scratch, for the purpose of marketing, advertising or promotion.

Usually, copywriters have to convince the reader to perform a specific action, such as purchase or subscription. Copywriters are also responsible for ad campaigns, and are commonly tasked with creative slogans and branding strategies

Is copywriting content marketing?

Copywriting refers to the practice of getting your customers to take a specific form of action. This may include signing up for a newsletter, following a social media page or making a purchase.

Content marketing, on the other hand, is a term that is used for creating and sharing content, to attract reads and views.

Both work hand in hand for businesses to generate sales and revenue but are two different marketing strategies.

How does copywriting help a business?

Copywriting can help your business by forging a connection with your audience. An experienced copywriter can communicate the vision and language of your brand and bring out the emotions of your audience through the use of clever vocabulary and words. It pays to have a good copywriter, as a good copy can boost your conversion rates and sales.