Expand Your Brand Beyond Borders
International SEO Services in Singapore
We’ve helped Singapore companies expand their reach to international markets, attracting new audiences, investors, and partners. With data-driven keyword targeting and multilingual strategies, we position your brand where it matters most — across borders.
Go Beyond Singapore. Take Your Business Global.
If you are a business owner in Singapore, your business may be doing well locally. But what happens when you want to reach customers internationally? Whether you want to reach customers in Malaysia, attract investors in Australia, or scale your e-commerce brand into the US and Europe, international SEO is how you get discovered.
At Leading Solution, we’ve worked with Singapore companies that needed more than just visibility at home. From beauty brands breaking into North America to fintech firms competing in Asia-Pacific, our strategies help businesses win new customers, partners, and opportunities worldwide.
Accreditations
We Are A Certified SEMRush Agency Partner, And An Approved Agency In The Ahrefs SEO Agency Directory.
What is International SEO?
International SEO (also called global SEO) involves making your website visible and competitive across multiple countries and languages. The local SEO strategies will not work in this scenario where you are targeting the international market. International SEO strategies include:
- Languages & Hreflang Tags → Ensuring the right content shows up for the right audience.
- URL Structures → Choosing between country domains (e.g., .uk), subdomains (us.example.com), or subfolders (example.com/us/).
- Cross-Border Keyword Research → Recognising local differences in search behaviour (e.g., Singaporeans search for “renovation,” while Americans type “remodel”).
- Technical SEO → Handling site speed, duplicate content, and geo-targeting across markets.
- Content Localisation → Translating and adapting your content so it speaks to local audiences, not just translates words.
When done correctly, international SEO gives you more than just traffic; it builds credibility in global markets and drives new revenue streams.
Our International SEO Process
At Leading Solution, we don’t just “do SEO.” We build effective SEO strategies designed for global impact.
- Market & Competitor Research - We start by identifying growth opportunities, analysing regional search trends, and benchmarking competitors in your target markets.
- Technical SEO & Setup - From hreflang implementation to geo-targeting, we optimise the technical foundation of your site for global performance.
- Content Strategy & Localisation - We don’t just translate; we adapt your content to reflect cultural nuances while maintaining your brand’s voice.
- Link-Building & Authority Growth - Building authority requires international links that matter. We choose trusted sites, publishers, and directories across regions for credible backlinks.
- Tracking & Optimisation - We track rankings by country and language, adjusting strategies for long-term growth and consistent ROI.
F.U.N Lacquer
Nail Polish
SEO Difficulty: Very High | +8,400 visitors/month (worth $3,100)
Realvantage
Real Estate Investment
SEO Difficulty: Very High | +4,600 visitors/month (worth $2,800)
Techodigm
Technodigm, a dispensing and UV curing technology specialist in Singapore that aims to rank overseas against other big brands.
Why Choose Leading Solution for International SEO in Singapore?
- Proven International Projects → From real estate to e-commerce, we’ve helped Singapore companies go global.
- Certified Expertise → SEMrush Agency Partner & Ahrefs Approved Agency.
- Local Advantage, Global Perspective → We understand the challenges Singapore businesses face in cross-border expansion.
- PSG-Approved Agency → As a PSG-approved agency, you may be eligible for grants that cut costs by up to 50%.
Our team is our greatest asset. We combine technical expertise with creative innovation to develop and execute strategies that drive real business outcomes.
Yijie, Founder
SEO Lead
Aaron, Media Specialist
SEO Content Strategiest
Justin, Content Specialist
SEO Content Support
Reema, Content Specialist
SEO Chief Editor
Benefits
Why Singapore Businesses Need Global SEO
Although Singapore is small, it is a business hub with SMEs and larger businesses operating locally as well as internationally. If you are only optimising locally, you are missing out on global opportunities.
Grow your visibility and expand to Asia-Pacific, Europe, and North America.
Optimise for multiple currencies and languages to convert more buyers.
Get discovered by global investors, resellers, and joint-venture partners.
Compete head-to-head with global players instead of being boxed into local markets.
Ready to go Global with International SEO?
Your business deserves more than local traffic. Your competitors are already ranking overseas — don’t let them take your market share. Whether you’re targeting Asia, the West, or beyond, we’ll help you create an SEO strategy that delivers visibility, credibility, and growth.
Let’s take your brand global — with strategies built for visibility, credibility, and conversions across borders.
FAQs about International SEO Singapore
What’s the difference between international SEO and local SEO?
Local SEO focuses on one country or region. International SEO ensures your website ranks across multiple countries and languages.
Do I need a separate website for each country?
No, you don’t always need a separate website for each country. Depending on your goals, we may recommend country-specific domains (ccTLDs), subfolders, or subdomains.
How do you handle language targeting in international SEO?
We handle language handling through hreflang implementation, translation, and content localisation. This ensures users in France see French content, while users in the US see English.
How long does it take to see results from international SEO?
You can expect to see early results within 3–6 months, with stronger ROI as campaigns scale.
Is international SEO worth it for SMEs?
Yes, definitely. With Singapore’s market size, global reach is often the fastest path to growth.
What is hreflang in international SEO?
Hreflang is an HTML attribute that tells Google which language and region a webpage is targeting. It helps prevent duplicate content issues and ensures the correct version of your site shows up for users in different countries.
What is the best URL structure for international SEO?
The best URL structure for international SEO depends on your goals, budget, brand, and technical setup. Options include:
- ccTLDs (e.g., .sg, .uk) for strong country targeting.
- Subdomains (e.g., us.example.com) for flexibility.
- Subfolders (e.g., example.com/us/) for centralised authority.
How do you do keyword research for international SEO?
International keyword research involves analysing how people search in each country. We use localised keyword tools and native insights to capture real search demand.
Do I need to translate my website for international SEO?
If you are targeting non-English-speaking markets, then, yes, you will need to translate your website. But apart from translation, you must create localised content. The content must be adapted for culture, terminology, and regional context to resonate with users.
How much does international SEO cost in Singapore?
International SEO costs in Singapore vary based on the number of countries, languages, and technical requirements. Most campaigns range from a few thousand to tens of thousands of dollars monthly. We provide tailored proposals after an audit.
Which businesses benefit most from international SEO?
Businesses such as e-commerce stores, SaaS platforms, real estate firms, education providers, and B2B companies expanding overseas often see the strongest ROI from international SEO.
Does international SEO work for Google only?
No. While Google dominates in many countries, international SEO also targets search engines like Baidu (China), Naver (South Korea), and Yahoo Japan, depending on your market.
There are many ways as to how you can do it. Firstly, it involves research – researching what internationally well-received content you can provide, and how you can curate such content. This ranges from written content like blogs, in different languages, or subtitled videos to cater to a larger crowd.
Following that, you will need to modify your website to make it more friendly, in terms of its URL structure and website technical aspects. This is to allow for geographical location and language targeting. An SEO agency like us will be more than experienced to advise you on the things you need to set to allow for such presence.
