The Client
The client is a Singapore-based interior design firm specialising in bespoke kitchen spaces. Starting from scratch, their website which was designed and optimised by us; garnering high results almost immediately. Through our SEO and website design services, this client has not only improved their digital presence but also significantly increased their visibility, traffic and potential customer engagement.
Some keywords that we have optimised for them include small HDB kitchen design, Wet & Dry kitchen design, and Open-concept kitchen.
The Challange
Since it was a new startup, we were given the task of creating a new website from scratch to attract organic traffic and rank well in Google search engine results. We conducted a thorough website audit and did content creation and copywriting to rank for several hundreds of keywords, along with powerful high-quality photography and videography services.
Google SEM (Google ads) can go upwards of $10 for a single click, and companies spend $30,000 and above to buy leads. Our relevant content and other SEO services ensured that there was no need to pay to get leads.
The Growth
The client started seeing instant results with the first increase in keywords and traffic value within the first 2 weeks. As we continued building more links and optimised their off-page and on-page SEO, the results became better and better.
Due to the competitive nature of the interior design industry, the SEO competition is one of the highest there is. Furthermore, there are more than 1000 registered interior design companies in Singapore, making it more difficult for an interior design company to rank well on Google.
We made steady progress over the months and after a year of SEO, we finally made them #2 in the top competitive keyword, "interior design", and dozens of top 3 spots for renovation and package-related words!
Coupled with the client's strong social media marketing, their sales were through the roof for the next years and are ongoing.
Website Optimisation
Before
After
SEO Journey For Kitchenate
January 2023
January 2024
March 2023
April 2024
The Result
Over time, Kitchenate has seen a steady improvement in its search ranking and attracting organic traffic. Kitchenate website saw a 1000% increase in organic traffic and a 50% increase in keywords as a result of our SEO strategies and digital marketing techniques.
1000% Increase in organic traffic
50% Increase in keywords
Keywords Ranking
"Small HDB Kitchen Design"
"Wet & Dry Kitchen Design"
"Open Concept Kitchen"
Start Your Digital Marketing Journey Today
Ready to start your digital marketing and SEO journey with us to bring your business to new heights? Schedule an appointment with us today to get started.