Professional SEO Services in Singapore
SEO Singapore Services That Actually Get You Found
Searching for the right SEO partner in Singapore? With 10 years under our belt and over $500,000 worth of leads generated, we are confident to skyrocket your SEO and drive quality traffic and generate leads for your business.
Right now, your customers are Googling what you sell. The only question is: are they finding you—or your competitors?
If your site is buried on page 2 (or worse, beyond that), you’re invisible. That’s the harsh reality: in Singapore’s digital-first market, ranking low on Google is the same as not existing at all. While your competitors are pulling in leads, enquiries, and sales, your business is stuck watching from the sidelines.
Here’s the solution: SEO done right. Not guesswork, not cookie-cutter templates, and definitely not empty promises of “page 1 in 30 days.”
You need a strategy built for Singapore’s landscape—competitive, multilingual, and fast-moving.
At Leading Solution, that’s exactly what we deliver. Our SEO services don’t just chase rankings; they turn Google into your most reliable salesperson—working 24/7, never calling in sick, and constantly pulling in the leads your business needs to grow.
Why SEO in Singapore Isn’t Optional
Let’s get real for a second.
- Ads? They’re fine for instant results, but turn off the spend and your pipeline dries up.
- Social media? Great for building awareness, but posts disappear in the feed within hours.
- SEO? This is your business’s long-term engine. Every optimised page, every high-quality backlink, every keyword won is equity that compounds month after month.
In Singapore, where over 90% of searches begin on Google, SEO isn’t a “nice-to-have.” It’s the one thing standing between your business and obscurity. Whether you’re an SME in Jurong or a multinational in Raffles Place, being seen on Google isn’t optional—it’s survival.
Get Your Free SEO Audit
Looking For An In-Depth SEO Audit? We understand the pain of most businesses engaging in SEO services not seeing the results they'd hope for. We offer a free 20 minutes consultation and site audit for businesses in Singapore to help them understand their current status and SEO potential in the next 6 months.
Affordable, result-driven SEO services that deliver real ROI:
- Higher Google Rankings
- More Leads & Sales
- Transparent Pricing
- No Lock-in Contracts
- Get a Free SEO Audit & Quote Today!
Here's what you will receive in our audit:
- Your current SEO statistics
- Detailed technical review
- Keyword research & suggestions
- Competitor analysis (local or overseas)
- Backlink review
- Recommendations and suggested solutions.
Get Your Free 20 Minutes of Free Consultation.
Get a free audit and report of your website; we conduct a detailed check-up to identify the loopholes in your site's components.
We have helped countless companies grow online traffic from 0 to thousands in months - let us help you today. We'll help unlock new SEO opportunities for your website
Real SEO Results, Not Promises
Every SEO agency will tell you they’re “different.” However, few can prove it.
At Leading Solution, we measure success in numbers, not noise:
- 320% increase in organic traffic within 6 months for a local SME in the education space
- Top 3 rankings for brutally competitive terms like “SEO services Singapore” and “digital marketing Singapore”
- Consistent inbound lead
Our clients don’t stay because of slick sales pitches. They stay because results like these become the new normal.
Accreditations
We Are A Certified SEMRush Agency Partner, And An Approved Agency In The Ahrefs SEO Agency Directory.
Our Clients
The Leading Solution SEO Framework
SEO isn’t about stuffing keywords and hoping for the best. It’s about combining technical expertise, creative content, and local know-how into one strategy that dominates your market. Our SEO framework in Singapore comprises the following SEO services and strategies.
01
Detailed SEO Analysis & SEO Strategy Development
- Company Analysis (Full Site Audit)
- Competitor Research
- Competitor Analysis
- Keyword Research
- Objectives and KPI
- Target audience
- Brand angle & positioning
02
Content That Wins Clicks (and Clients)
Google rewards relevance, but your customers reward clarity. Imagine if you were able to create a bridge between the two. At Leading Solution, we do exactly that!
- Keyword Mapping: We uncover what your audience is searching for in Singapore, from high-intent service keywords (“renovation contractor Singapore”) to long-tail queries (“how much does SEO cost in Singapore”).
- Content Creation: Our team produces optimised blogs, guides, service pages, and FAQs that aren’t just filler—they’re designed to rank and convert.
- Content Refresh: We update outdated posts and re-optimise them to reclaim lost rankings and push competitors down.
The result? Pages not only rank high, but also get clicks, trust, and leads.
03
Technical SEO
- SSL Security Set-Up (SSL)
- Creation & Updating XML sitemap
- Robotx.txt creation and update
- Website Indexing with Google Tools 5) 301s, 302s and 404s improvements
- Google Analytics and Google Search Console Set-up
- Internal linkings
Optimising your website for page 1 ranking involves improving its performance. A user-friendly site that is easier to navigate is more likely to rank higher on Google search results.
Offering you the best technical SEO in Singapore, we ensure your website's loading speed and mobile friendliness are optimised. To improve your site's structure, our experts keep a keen eye on crawlability and indexability.
04
On-page SEO
No matter how beautiful your website design is or how relevant the content is, if it’s slow or messy, it won’t rank. We carry out on-site SEO to address that problem by:
- Technical SEO: From Core Web Vitals to mobile-first design, we make sure your site ticks every Google box.
- Site Architecture: Clean, logical structures so both search engines and humans can find what they need fast.
- Speed Optimisation: In a market as impatient as Singapore, if your site takes 5 seconds to load, your customers are already gone.
Our job is to make your website the place Google wants to send traffic to.
05
Off-Page SEO
Local SEO Creation/Update (Google My Business Listing Optimisation, includes Google Maps)
Off-page SEO: Improving the credibility and visibility of your website is not all about keywords and on-page optimisation. That's why we develop and execute customised strategies outside of your website to build a positive reputation and influence in the market.
Our off-page optimisation includes comprehensive backlinking, creating a social media marketing strategy, online reviews, brand mentions, and more. Our team of SEO consultants ensures your website is trusted by users and the market, allowing it to rank higher on Google search results.
06
Backlinks
Backlinks are still Google’s trust signal—but not all links are created equal. Our backlinks’ strategy features the following key elements:
- Quality Over Quantity: We secure placements on credible, relevant Singapore and regional websites.
- Transparent Outreach: You’ll always know where your links are placed and why they matter.
- Safe, Long-Term Strategy: No shady link farms or private blog networks that could tank your site with penalties.
Think of backlinks as your digital reputation. We ensure that your digital reputation is built the right way.
07
Local SEO That Owns the Map Pack
For businesses that depend on local customers, the map pack is prime real estate.
- Google Business Profile: Optimised for keywords, reviews, and trust signals.
- Citation Building: Consistent NAP (name, address, phone) listings across all major Singapore directories.
- Review Strategy: Guidance on collecting and showcasing authentic reviews that help push you up in local rankings.
When someone in Singapore searches “near me,” your business should be the one they call first. Our goal is to help you achieve this.
08
Continuous Optimisation
- Monthly SEO optimisation with review and reports|
- Handover training
- SEO handbook, guideline
What Our Clients Say
Posted on Beatriz AlcalaTrustindex verifies that the original source of the review is Google. Working with The Leading Solution has been an absolute breeze. YJ was incredibly easy to work with—professional, responsive, and genuinely invested in helping us improve our website’s performance. The team was consistently prompt with their project milestones and delivered measurable results that made a real difference. From start to finish, they guided us through every step with clarity and confidence. Highly recommended if you're looking for an SEO partner who truly delivers.Posted on Celine NgTrustindex verifies that the original source of the review is Google. Amazing SEO work by Yijie and his team. We received many enquiries through our website form.Posted on Midnight YakiTrustindex verifies that the original source of the review is Google. Thank you to the Leading Solution team for the quality work and constant support on our web design! Yi Jie and his team are helpful to support additional areas such as emailing and additional revisions on the designs.Posted on Alan AngTrustindex verifies that the original source of the review is Google. My engagement with Leading Solution is not only professional but also satisfying. As a service provider ourselves, we truely want what's best for our client, and that's the same experience we received from Yi Jie and his team. Delivery was timely and the quality of work is awesome. We felt very well guided and in safe hands always. They know their stuff for sure. 5 stars rating! Well done!Posted on K AnnaTrustindex verifies that the original source of the review is Google. YJ from Leading Solution is extremely professional and goes the extra miles for clients. Most importantly he does his best to understand business needs without focusing on hard-selling the agencies services and believes in providing value to the business and long term partnership. Will definately keep him and his agency top in mind for any marketing and SEO work!Posted on Ruth NgTrustindex verifies that the original source of the review is Google. Had a very pleasant working experience with Yi Jie. He and his team have been helpful in helping us in our SEO and giving alternative solutions to optimise our website performance, even when it is not within the given job scope.Posted on darren zhangTrustindex verifies that the original source of the review is Google. We engaged Leading Solution to boost our online presence, and they have delivered through their knowledgeable and exceptional services. Yijie is very approachable and always on the ball, keeping us on track to align our business goals, assisting us whenever we have any queries, and quick to find effective solutions when we encounter any issues. Highly recommend anyone looking for effective SEO marketing and great service.Posted on Ng Xin YingTrustindex verifies that the original source of the review is Google. I had a fantastic working opportunity with Yijie and his team. As someone not familiar with the nuances of digital marketing, I appreciated how they made the complex concept of digital marketing understandable. Yijie and his team was incredibly patient and responsive, ensuring that all my questions were answered and I felt comfortable every step of the way. 10/10 would recommend!Posted on Lucy ChngTrustindex verifies that the original source of the review is Google. We used Leading Solution for our SEO campaign, and they have shown good technical expertise, I am also impressed by their attention to detail and care. It is not easy to find a reliable marketing vendor like them.Posted on William KumTrustindex verifies that the original source of the review is Google. I recently had the pleasure of working with Leading Solution, and I cannot express enough how exceptional my experience has been. From the moment we engaged with them, it was evident that this agency was not just about delivering services but about building lasting relationships. One of the standout factors in our remarkable journey with Leading Solution was the invaluable support and expertise provided by our dedicated manager, Yi Jie. Beyond being incredibly knowledgeable in the realm of digital marketing, Yi Jie consistently went above and beyond to help us tackle challenges that often extended beyond the typical scope of their job. Yi Jie's commitment to our success was truly commendable. No problem was too big or too small; Yi Jie approached each issue with a positive attitude and a determination to find effective solutions. It's rare to find a manager who is not only proficient in their field but also genuinely cares about the success and satisfaction of their clients.
Our SEO Guarantee
We Guarantee the Following Results.. Or We Continue Working, For Free
We offer our clients result-oriented plans. Being confident in our services, we will work for free if the targeted results are not achieved within the given period. Focused on enhancing your company's online presence, our experts guarantee your website appears on page 1. So, when you go looking for SEO in Singapore, consider us!
*Subject to clients' industry, choice of keywords and current state of SEO. A higher % of keyword guarantee may be given as well.
**Only for companies in Singapore looking at SEO Services
Learn more about the PSG Marketing Grant and find out how it can cut down your digital marketing expenditures by up to 50%!
10% of your SEO keywords in Top 10 in 6 months
If your business presence does not improve after 6 months
Why SEO in Singapore Is Different
Doing SEO in Singapore isn’t the same as in New York, London, or Sydney, because of several reasons:
Fierce SME Competition
With over 280,000 SMEs fighting for visibility, every keyword is a battleground.
Multilingual Search Behaviour:
While English dominates, there’s growing demand for Mandarin, Malay, and Tamil keyword optimisation. Ignore it, and you ignore an entire customer base.
Government Grants:
Through the Productivity Solutions Grant (PSG), eligible SMEs can get up to 50% of their digital marketing costs covered. If you’re not leveraging it, you’re paying double.
Geo-Density:
In Singapore’s compact geography, ranking in the map pack can be the difference between “no calls” and “fully booked.”
That’s why your SEO needs to be laser-focused on Singapore’s context—not some generic international playbook.
SEO Pricing in Singapore
So, what is the reality of SEO costs in Singapore?
| Business Type | Typical Monthly SEO Investment | What You Get |
|---|---|---|
| Small SME | SGD $800 – $1,500 | Local SEO, citation building, basic optimisation |
| Growth-Stage SME | SGD $1,500 – $3,000 | Full content strategy, link building, technical + local SEO |
| Enterprise / Competitive Niches | SGD $3,000 – $5,000+ | Aggressive campaigns with content, links, and national-scale visibility |
Why the range?
- Industry Competition: Some keywords are easier to rank for (less cost), whereas others face fierce competition (more cost).Some niches take more content and links to break into page one.
- Keyword DifficultySome niches take more content and links to break into page one.
- Timeline: Some niches take more content and links to break into page one.
We get it. SEO isn’t cheap, but when done right, it delivers a return that ads never will.
Common SEO Pitfalls in Singapore
We’ve seen businesses waste thousands on “SEO” that doesn’t move the needle. The most common mistakes include:
- Believing agencies that guarantee “Page 1 in 30 days.” (Red flag.)
- Ignoring local SEO like Google Maps optimisation.
- Buying cheap backlinks from irrelevant or spammy sites.
- Publishing content stuffed with keywords but no real value.
- Forgetting Singapore’s multilingual search opportunities.
Our focus is to fix what other agencies mess up.
SEO Success Stories
Proven Results from Singapore Businesses
Gate Door Window
Traffic Increase: +6,000 visitors/month (SEO worth $1800) in 6 Months
The Shirt Bar
Traffic Increase: 50% Organic search increase 70% Backlinks increased in 6 Months
Elements Wellness
Traffic Increase: 50% Organic search increase 70% Backlinks increased in 6 Months
Technodigm
Traffic Increase: 100% Organic search increase 100% Backlinks increased in 6 Months
Why Clients Trust Leading Solution
We’re not another churn-and-burn SEO agency. Rather, we provide measurable results. This is why Singapore businesses stick with us:
- Proven: We track and show you tangible ROI, not vanity metrics.
- Responsive: With us, you speak directly to senior SEO strategists—not a generic support desk.
- Accountable:We provide clear, consistent reporting so you always know what’s happening.
- Singapore-Focused: We understand local grants, directories, and search behaviour better than overseas freelancers or cookie-cutter agencies.
What Working With Us Looks Like
If you choose our SEO Singapore services, you can expect the following process:
- Discovery Call : Quick chat to align on goals and confirm if we’re a fit.
- Full site and competitor analysis to find opportunities.
- Custom Proposal: Tailored deliverables, timelines, and pricing.
- Execution & Growth: Relentless monthly optimisation designed to outrank your competitors.
And the best part? We don’t just launch and leave—we refine, test, and improve every month.
Ready to Take SEO Singapore Seriously?
Every day your site isn’t ranking, you’re losing ground. Competitors are collecting the leads, enquiries, and sales that should have been yours. Staying invisible on Google isn’t just frustrating—it’s costing you real money.
The good news is that it doesn’t have to stay this way. With the right SEO strategy, your website stops being a static brochure and becomes a 24/7 lead-generation engine. That’s what we build at Leading Solution—SEO campaigns designed specifically for Singapore’s competitive landscape.
So, the choice is simple: Partner with a team that helps you dominate search results.
One call is all it takes to see if we’re the right fit to help you win on Google.
A Marketing Partner, Above & Beyond
When a client work with us, our philosophy is that SEO strategy is only part of their holistic marketing and thus, we will need to understand, if not craft out, a strategy where SEO can bring the best ROI for our clients.
We go beyond our marketing duties - helping our clients do additional work such as the crafting of strategy, website, mobile and loading speed optimisation, helping with the coding, website maintenance, disavow work, and much, much more...
We value-add as much as we can, often for free.
The thing is, marketing does not work in a vacuum. You need a list of other factors to work together to achieve success in different marketing channels.
After managing many marketing campaigns, we share our true, honest opinion with you, backed with research data. If it doesn't benefit you, we will be open and transparent and share our advice with you. Why?
Because if you don't grow, our agency can't grow as well.
Check the reviews of what our clients have said about us, or have a call with us to find out what else we go above and beyond to value-add our clients!
FAQs About Search Engine Optimisation (SEO) in Singapore
What is SEO and how does it work?
Search engine optimisation (SEO) is about optimising a website to rank high on search engines and bring in more visibility, leads and sales for a business.
With an emphasis on local search trends, our Singapore SEO experts try to incorporate local keywords, enhance backlinks through local networks, and on and off-page optimisation.
The highly competitive market in Singapore requires businesses to develop local strategies such as Google My Business Optimisation and local search intent to attract customers.
How long does SEO take to see results?
You can expect noticeable improvements in 3–6 months, with bigger gains after 9–12 months. Remember that SEO is a marathon, not a sprint.
How much does SEO cost in Singapore?
On average, SEO costs in Singapore range between SGD $800 and $5,000 per month. SEO costs depend on your industry, competition, and the scope of your campaign.
Is SEO better than Google Ads?
They’re not necessarily enemies; rather, they are partners. Google Ads gives instant visibility, but SEO builds lasting trust and compounding traffic. The best SEO strategy in Singapore leverages both.
Are there government grants for SEO in Singapore?
Yes. Through the Productivity Solutions Grant (PSG), eligible SMEs can receive up to 50% support for digital marketing, including SEO. This helps Singapore businesses reduce costs while investing in long-term online growth.
How do I determine if the SEO campaign is successful?
There are many factors involved, such as keyword ranking (position), monthly traffic, competition, keyword choice, and conversation rates.
Is your website optimised for the keyword that people are searching for? Are you optimised for keywords with high search volumes and a high return rate?
For example, if you are an interior design firm in Singapore optimising for “Home Redesign”, then it is a bad idea as the local searches contain higher search volumes in the form of “Home Renovation” instead.
To avoid such mistakes, we are committed to researching and providing quality SEO services that will help boost your comparative advantage and relevance in the online digital space.
Which industries benefit most from SEO in Singapore?
Any sector where customers search Google before making a decision can benefit from SEO Singapore. These can include legal, finance, healthcare, education, retail, and F&B sectors.
Why choose a Singapore-based SEO agency?
Choosing a Singapore SEO agency is crucial because context matters. From government subsidies to local directories and multilingual search behaviour, only a Singapore-based SEO company knows the terrain well enough to win.
Can SEO guarantee first-page results in Singapore?
No ethical SEO agency can guarantee #1 rankings. Google’s algorithms change constantly, and competition is fierce. What agencies can guarantee is a tailored strategy, consistent improvements, and sustainable growth that positions you for long-term success.
More Resources To Jumpstart Your Business
How Singapore SMEs Get Unstuck from Set-and-Forget Marketing
How To AI SEO Plan For Singapore SMEs – Reinventing The 4Ms Model
FAQs About Search Engine Optimisation (SEO) in Singapore
General Questions
What is SEO and how does it work?
Search engine optimisation (SEO) is about optimising a website to rank high on search engines and bring in more visibility, leads and sales for a business.
With an emphasis on local search trends, our Singapore SEO experts try to incorporate local keywords, enhance backlinks through local networks, and on and off-page optimisation.
The highly competitive market in Singapore requires businesses to develop local strategies such as Google My Business Optimisation and local search intent to attract customers.
What challenges do companies face with SEO services in Singapore?
The highly competitive market is the biggest challenge nowadays. Standing out in a market as saturated as this requires catering to the multilingual landscape. Moreover, the Google algorithm is a tricky beast to handle, and with constant updates, staying on top of the action is an additional challenge.
Is hiring an SEO firm in Singapore necessary?
The ever-evolving complex nature of SEO in Singapore means only the experts can develop a strategy to keep your website on track. Staying up-to-date on trends and developing and implementing custom strategies is close to impossible in-house.
Are there any grants available for SEO in Singapore?
SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of Digital Marketing Services, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
We are a pre-approved vendor under the PSG program by IMDA in Singapore, where you can apply for the PSG marketing grant in Singapore and enjoy up to 50% off your SEO campaign (95% with SFEC). Talk to us today and enquire more!
How do I determine if the SEO campaign is successful?What is FAQ?
There are many factors involved, such as keyword ranking (position), monthly traffic, competition, keyword choice, and conversation rates.
Is your website optimised for the keyword that people are searching for? Are you optimised for keywords with high search volumes and a high return rate?
For example, if you are an interior design firm in Singapore optimising for “Home Redesign”, then it is a bad idea as the local searches contain higher search volumes in the form of “Home Renovation” instead.
To avoid such mistakes, we are committed to researching and providing quality SEO services that will help boost your comparative advantage and relevance in the online digital space.
How long does it take for SEO to deliver results in the Singapore market?
There is no hard and fast rule when it comes to achieving results for SEO in Singapore.
Depending on the market your business operates in and the kind of services you hire, it can take anywhere between several weeks to months.
The general rule of thumb is it takes around 3-6 months to see noticeable improvements in rankings and traffic.
My current SEO is tanking or staying stagnant despite working with an agency. Can you do anything to help?
Definitely! We provide a free SEO audit and a 20 minutes consultation session for every client.
SEO is constantly changing and while most agencies work hard to rank well, some of their strategies simply cannot keep up with Google's algorithm.
From what we know, Google has emphasised much more heavily in quality links in SEO recently (2024), giving toxic links a lot more "harmful" scores. Hence, many old sites are getting hit hard in the recent SEO updates.
We specialise in analysing such technical details and will be able to provide you with an analysis in a short time.
Business Related
How can my business benefit from SEO in Singapore?
Local SEO targets location-specific keywords, optimizes your Google My Business (GMB) profile, and ensures your business appears in local search results and Google Maps.
This approach helps attract local customers, increasing foot traffic and generating more leads for Singapore-based businesses.
By simply using local SEO strategies such as local search intent and location-based keyword research, small companies can use SEO to attract the common public to their website, as well as create brand trust and credibility.
You can engage our local SEO services in Singapore by speaking to us today, or create your own local listing or Google My Business account.
Benefits of working with an SEO agency
An experienced SEO company like us will be equipped with the analytical skills and experience to know which keywords to target. Some keywords are high in volume, but the buying intent is not there. On the opposite end of the spectrum, some keywords may have low volume, but is a low-hanging fruit that allows you to rank fast and get your desired customers.
How do I know if the SEO agency right for my business?
While some Singapore SEO agencies can do search engine optimisation in all kinds of industries, some prefer to niche. If you are an SME, you may choose to work with an SEO expert who has experience or na iche in your industry.
Therefore is best if you can talk to a few SEO agencies and find out who is one managing your campaign, and whether the SEO company is the right fit for your company.
At our company, we follow our marketing methodology to give your business the best results. Talk to us today and enquire about how we will go about improving your business.
Why is your SEO price comparatively higher than other agencies in Singapore?
At Leading Solution, we believe in delivering value that goes beyond surface-level tactics. Our pricing reflects the following factors that set us apart:
- We provide personalised strategies tailored to your business goals
- We provide data-driven and white-hat SEO practices
- Our proven track record with case studies
- Transparency and communication with our monthly reports and account manager
In short, our pricing reflects the depth of expertise, customisation, and results-driven focus that we bring to every project.
Quality SEO work is an investment, not an expense, and our long-term clients partner with us for their long-term business growth.
What makes your SEO services different from other agencies in Singapore?
For every client we handle, we have a detailed questionnaire that allow us to fully understand your business and goals.
This approach is necessary so we can tailor our SEO strategies to the specific needs of Singaporean businesses, ensuring you get personalised solutions that align with local market trends.
Our approach is data-driven, transparent, and focuses on delivering long-term results, not just short-term gains.
Is there any guarantee or warranty given for the expected results?
Yes, our team at Leading Solution has 6 months as its minimum contract to guarantee the results as expected.
Working with us means you'll enjoy a guaranteed certain percentage of the SEO keywords chosen as KPI to be on the first page (or top 10 results), or enjoy an improvement in SEO traffic within 6 months.
In any case where this is not met, we will be providing a free extension of our service for an agreed upon duration or until we hit the KPI.
Why Choose Leading Solution as your SEO agency in Singapore?
We have been in business and SEO in Singapore since 2015. Being 10 years in the business, our team and founder has been through many Google updates and seen the rise and fall of many websites.
Firstly, we are the marketing partner of SEMRush, Ahrefs, Designrush and important, a pre-approved vendor in Singapore's IMDA PSG program.
Next, we put our hearts and attention to every single client and service them to our best ability, based on our marketing methodology. We believe in working with a select few clients long-time over constantly looking for new sales and neglecting SEO clients who trusts us.
Lastly, our clients reviews should show how effective are our SEO work.